Marketing Agencies Have Been Getting Away With Too Much For Too Long

by Leland | Feb 14, 2020 | Business, Geek Stuff, Marketing, Thoughts About Leadership, Web Development

Leland Dieno Marketing Agencies Have Been Getting Away With Too Much For Too Long To the post! Over Promising And Under Delivering Has Become Has Become An Accepted Practice by Digital Marketing Agencies   I remember when I started working on websites in 1998. I...

Living in Villages in India and Nepal

by Leland | Nov 25, 2019 | Business, Geek Stuff, Small Business, Thoughts About Leadership

Leland Dieno Thoughts on Leadership and Marketing To the post! Living in villages in India and Nepal   I recently had the opportunity to travel to Jamaica, Hong Kong, Nepal and India for a bit of vacation, business and charity work! As I’ve mentioned on my...

One Common Mistake I see Digital Advertisers Doing Regularly

by Leland | Sep 6, 2019 | Business, Geek Stuff, Marketing, Small Business, Thoughts About Leadership, Web Development

If you are running digital ads for a large platform Stop doing this!!! To the post! Simple audience segmenting can have a ton of impact.If you are running online advertising and the objective is a digital “conversion” that can be recorded by a user signing...

Web Developers and their obsession with complexity

by Leland | Aug 31, 2019 | Business, Geek Stuff, Marketing, Thoughts About Leadership, Web Development

Web Developers and Consulants STOP OVER COMPLICATING EVERYTHING To the post! Web Developers and their obsession with complexity When people ask me what I do I usually summarize my skill set as a “digital strategist” and then go on to say that I do web...

5 Free Tools That Every Marketing Consultant Should Be Using

by Leland | Aug 9, 2019 | Business, Geek Stuff, Marketing, Small Business, Thoughts About Leadership, Web Development

5 Free Tools for Marketing Consultants Tools you should have in your toolbox To the post! Here are 5 free tools that every marketing consultant should be using.   I have always had a “side hustle”, its been something that’s been important to me...

Two Things I Had Wrong About Sales Almost All Of My Career

by Leland | Jul 20, 2019 | Business, Geek Stuff, Marketing, Thoughts About Leadership

Two Thing's I Had Wrong About Sales Thoughts on Leadership and Marketing To the post! 1. You can’t sell to your friends. 2. A product or service will sell itself.   I’ve spent a majority of my career working full time for both large organizations and...